Senior Communication Advisor
Halifax, NS, CANADA;
Marketing ; Advertising and Media, Marketing ; Public and Media Relations, Marketing ; Marketing Communications
Government and Public Sector
Job Career Level:
Year(s) of Experience:
Number Of Positions:
Jan 17, 2013
Job Posting Date: January 17, 2013
Competition # : 13-011N
Senior Communications Advisor
Chief Administrative Office
Halifax Regional Municipality is seeking applications for the position of Senior Communications Advisor.
Reporting to the Manager Public Affairs, the Senior Communications Advisor (‘SCA’) provides advice on external communications and input into communications strategies, including issues and crisis management; with the purpose of assisting the municipality in sharing information and building positive relationships with stakeholders. The SCA implements and evaluates communications strategies that increase public awareness and understanding of HRM’s initiatives; provides advice on complex issues affecting both internal and external stakeholders and plays a role in communicating the municipality’s mandate. The SCA works with a team of professionals in corporate communications, marketing, web-site development and public affairs, as well as staff from the municipality’s business units. The SCA helps to coordinate the dissemination of the business unit’s public information and works closely with other members of the Corporate Communications teams to ensure consistent messaging, branding and outreach. In addition, the CSA acts as a relationship manager with political, public, media, government and employee stakeholders to formulate and implement strategic communications. The SCA represents HRM to external audiences as required and provides the public and stakeholders with clear information on emerging issues and matters of interest.
DUTIES AND RESPONSIBILITIES
• Manages the end-to-end delivery of innovative and effective communications products, services, and strategies;
• Leads teams in the implementation of communications tools and tactics;
• Provides expertise in coordinating, organizing and/or delivering media events and news conferences, as required;
• Prepares or oversees reports, briefs, web content, social media content, press releases, and other products;
• Coordinates the development and implementation of communications strategies and ensures that communications with external audiences remains a priority;
• Understands and maximizes opportunities from the changing organization’s roles.
• Identifies and analyses potential issues that may develop as a result of municipal policies, programs or Council decisions; and recommends effective responses;
• Develops crisis communications plan(s);
• Assists the Emergency Measures Organization as needed;
• Assists senior staff in identifying ways to increase the effectiveness of existing tools, processes and procedures for internal and external communications;
• Provides professional advice to managers regarding communications issues or opportunities related to corporate or management issues;
• Assists in corporate issues management by providing advice and support;
• Ensures that communications support is provided to decision-making on human resource issues such as labour relations, restructuring and realignment, and business process change;
• Supports analysis and carries out communications planning for corporate initiatives such as collective bargaining or other contract negotiations, EMT priorities, Council Focus Areas and Community Outcomes articulated through the Corporate Plan.
• Facilitates accurate and timely communication of information on municipal issues by maintaining positive relations with internal and external organizations;
• Identifies trends in public opinion and media coverage; briefs staff on those trends and provides strategic advice on building and maintaining positive relationships between HRM and its various stakeholders;
• Builds and maintains positive working relationships with local and regional media;
• Ensures public understanding of HRM’s initiatives by implementing and evaluating communication strategies that include research, analysis of issues and assessments of stakeholder opinions;
• Consults with and provides strategic advice to marketing and design team and internal communications team to ensure consistency in key messaging and HRM’s overall communications approach;
• Advises and supports business units in the analysis and implementation of new communications initiatives and special projects.
SUMMARY OF QUALIFICATIONS
Education & Experience
• University degree in Public Relations, Marketing or Journalism and a minimum of (5) five years’ experience, preferably in a government environment or large organization.
• An equivalent combination of education and experience will be considered.
Technical/Job Specific Knowledge and Abilities
• Demonstrated ability in enhancing internal/external communication and building stakeholder relationships.
• Demonstrated experience or ability to work with elected officials, public, media, community organizations, etc.
• Excellent interpersonal skills with the ability to effectively communicate in both oral and written form.
• Ability to coordinate multiple projects.
• Prioritization of workflow, managing projects, and completing time-sensitive tasks.
• Demonstrated experience in organizing media announcements or events.
• Social media expertise.
Communication, Customer Service Orientation, Flexibility, Networking/Relationship Building; Organizational Awareness, Team Work and Cooperation, Valuing Diversity.
Reports to: Manager, Public Affairs
Internal Contacts: HRM Staff, Senior Management, Elected Officials.
External Contacts: Media, Citizens, Community organizations; Corporations, other levels of Government.
Hours of Work: 35 hour work week, Monday to Friday, and beyond those on an "as required basis".
Salary: P2 on the Non-union salary scale ($54,000 - $87,000).
Closing Date: Applications will be received up to midnight January 28, 2013
As an Employment Equity Employer, the Halifax Regional Municipality is seeking to increase the representation of qualified racially visible persons, women in non-traditional positions, persons with disabilities and Aboriginal persons in the workplace. HRM encourages applicants to self-identify.
Qualified HRM retirees may also be considered for competitions if other qualified candidates are not available, and the retiree possesses specialized knowledge and/or a unique skill set not otherwise available. In these circumstances, a form of employment may be offered, including term and/or contract employment.
Please Note: Once you have submitted your resume, an on-line questionnaire(s) will appear on screen and must be completed in order to be considered for this position.